Latest News
The Yogyakarta City Government is once again holding the Travel Fair Tourism Exhibition 2025, a two-day promotional and collaborative event for the tourism industry held from Nov. 8–9, 2025, at Plaza Malioboro.
This annual event is part of the Yogyakarta City Government's ongoing efforts to strengthen the tourism sector, which is the backbone of the city's economy. The event was opened by the Yogyakarta Deputy Mayor Wawan Harmawan, who expressed his appreciation for the event.
"We welcome events like this. The Travel Fair is not only a promotional platform, but also a means to build synergy among tourism players. The [Yogyakarta] City Government will continue to support various efforts that can boost tourism in Yogyakarta," Wawansaid, as quoted from the Yogyakarta City Government website.
He added that the Yogyakarta City Government is also committed to collaborating with other regions to strengthen inter-regional tourism potential. Such a collaboration is expected to encourage innovation and expand the tourism promotion network, including the development of tourist villages as one of Yogyakarta City's leading tourism icons.
"We want the spirit of tourism to grow not only in the city center, but also in the villages. Collaboration with other regions will strengthen each region's potential so we can advance Indonesian tourism together ," he added.
Meanwhile, Yogyakarta City Tourism Office Head Wahyu Hendratmoko explained that the 2025 Travel Fair Tourism Exhibition was held with the primary goal of expanding integrated tourism promotion and creating a space for industry players to build sustainable business networks.
"This event is a strategic platform to connect tourism industry players with the community. Through events like this, we hope to create new business cooperation opportunities and strengthen the tourism ecosystem in Yogyakarta," he elaborated.
The exhibition was attended by various tourism sector players in Yogyakarta, ranging from hotels, restaurants, travel agencies, to various transportation services—including land, air, and rail.
Several national airlines, travel service providers, souvenir shops, and leading tourist destinations also participated in this exhibition.
Each exhibitor was given space to showcase various attractive offers, ranging from special price promotions, discounts, prepaid programs, additional benefits, and exclusive merchandise for visitors. With its interactive and lively concept, the exhibition targeted people looking to plan vacations or business trips at lower prices.
Wahyu also expressed optimism that Travel Fair Tourism Exhibition 2025 would encourage an increase in the number of tourists visiting Yogyakarta City. The number of tourist visits had reached 8.9 million according to Yogyakarta City Tourism Office data as of October 2025.
"Through this Travel Fair, we want to demonstrate that tourism in Yogyakarta continues to grow and is open to innovation. We are optimistic that this year's target of 11 million tourists could be achieved," he emphasized.
