Batu

Batu – A miniature Switzerland in Java

With an elevation of at least 700 meters above sea level (with peaks up to 1,700 meters), Batu is renowned as one of the country's coldest cities. Its cool climate, scenic beauty, and serene mountainous ambiance have attracted visitors since the 10th century, earning it the nickname "De Kleine Switzerland" (or Little Switzerland) by Dutch colonists.

The favorable climate has also fostered a thriving agricultural industry, particularly in apple cultivation, which has been a staple for centuries and remains globally competitive. Other crops such as strawberries, potatoes, cassava, and various vegetables contribute to Batu's reputation as the "Apple City" and an agropolitan hub.

Tourism flourishes in Batu, drawing visitors to its fruit orchards, orchid nurseries, and the nearby Punten Village, known for its hot springs and ancient temple ruins. The city is also home to a modern zoo spanning 22 hectares, housing diverse wildlife, and the nation's inaugural transportation museum.

Batu's allure as a tourism destination and as an agricultural center has been tremendously helpful in attracting the attention and investment of investors. It has enjoyed steady growth in recent years, with a 28.9 percent increase in investment in as of the end of 2023 compared to the same period in the previous year, resulting in a total investment value of Rp 437.5 billion. The year isn't even halfway done, and Batu has already exceeded half of its Rp 840 billion investment target for 2024.

Investments, primarily in tourism, construction, and healthcare, are dominated by locals. The recent opening of Among Tani Central Market is one example. It is a sprawling complex supporting local businesses and fostering city development. The complex boasts 3.4 hectares of land and can accommodate nearly 3,000 kiosks and stalls, designed to help local small businesses flourish and allow this burgeoning city to develop even further.

As of 2020, Batu had a population of around 213 thousand and recorded Gross Regional Domestic Product (GRDP) in 2023 at a total of Rp 11.03 trillion. According to Statistics Indonesia, sectors contributing to GRDP in 2023, among others, are transportation and warehouse at 7.95 percent, agriculture, forestry and fisheries at 5.62 percent, and mining and excavation at 5.23 percent.